Using Google My Business to Market Your Dental Practice

Have you heard about Google My Business before? It is is a free and cost-effective tool used by businesses to enhance their online presence on Google search engines and Google Maps.

Benefits of Google My Business for your dental practice

If you are a dentist or dental professional, you need to create a Google My Business account for your dental practice. This is because once you register your dental services on Google My Business, Google will add your business address and contact details to all its online networks. This inclusion will enhance your search visibility and help your customers find the exact location of your dental practice, among other benefits.

Having a Google My Business account also means your customers can provide reviews for your dental service. And if you have many positive reviews on your Google My Business account, new clients will want to book an appointment with you. Isn’t’ that amazing? Of course, it is.

How to create a Google My Business account for your dental practice

The following steps will help you to create a Google My Business account.

Step 1: Click here to create an account. Then, click “Manage now” and sign in with your Gmail account.

Step 2: Click “add your business to Google”.

For this lesson, let’s use dental practice as our business name.

Step 3: Type your business category and click “Next”. Your business category should be “Dentist”.

Step 4: Add all the dental services that you provide to clients and click “Next”. Needless to say, you can add as many dental services as you like.

Step 5: Click the Yes button to add the location of your dental practice and click “Next”.

Step 6: Provide the address of your dental practice and click “Next”. It is pertinent that you provide the exact location of your dental practice. Failure to do so means your account will not be verified.

Step 7: Confirm the exact location of your dental practice on the map and click “Next”.

Step 8: Answer whether your dental services are available to clients outside the address you provided and click “Next”.

Step 9: Input your contact number and website and click “Next”.

Step 10: Select whether you want to receive updates from Google about your business. We recommend that you should choose Yes.

Step 11: Click the “Finish” button.

Step 12: The next step is the verification process. You have three options: verification by mail, verification by phone, and verification by email. Choose any option you are comfortable with.

Google My Business is a form of SEO strategy to enhance the visibility of your dental practice on search engines. The app is available on Google Play and Apple Store. It’s free and easy-to-use. Once your account is approved, new clients will be able to find your dental-practice location on Google Maps. This tool can also help you to drive traffic to your website and social media accounts.
Let’s know what you think about Google My Business in the comment section.


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